{"id":67230,"date":"2025-10-11T18:18:21","date_gmt":"2025-10-11T13:18:21","guid":{"rendered":"https:\/\/internews.pk\/eng\/?p=67230"},"modified":"2025-10-11T18:18:21","modified_gmt":"2025-10-11T13:18:21","slug":"commerce-minister-urges-value-addition-and-modernization-in-citrus-sector","status":"publish","type":"post","link":"https:\/\/chinaurdu.com\/eng\/?p=67230","title":{"rendered":"Commerce Minister urges value addition and modernization in citrus sector"},"content":{"rendered":"<p>Federal Minister for Commerce Jam Kamal Khan has emphasized the government\u2019s firm commitment to boosting Pakistan\u2019s agricultural exports through value addition, innovation, and quality enhancement \u2014 particularly in the citrus sector.<\/p>\n<p>The Minister noted that citrus, especially Kinnow mandarin, holds a crucial place in Pakistan\u2019s export portfolio, and restoring its global competitiveness remains a top priority for the Ministry of Commerce. \u201cOur focus is on strengthening the entire value chain \u2014 from farm to foreign markets by promoting modern agricultural practices, ensuring compliance with international standards, and improving logistics infrastructure,\u201d he said.<\/p>\n<p>He made these remarks in reference to the recent participation of the Pakistan Horticulture Development and Export Company (PHDEC) at the Agri Expo Sargodha (October 7\u20138). During the event, PHDEC organized a technical workshop titled \u201cEnhancing Citrus Quality and Export Competitiveness: Pest and Disease Control Measures, Harvest and Post-Harvest Management, and Effective Logistics Solutions.\u201d<\/p>\n<p>The workshop drew a large number of citrus growers, exporters, and researchers. Experts from the Citrus Research Institute (CRI), Sargodha, provided practical guidance on pest and disease management, harvest techniques, and post-harvest handling to enhance fruit quality and minimize export losses. PHDEC also distributed Urdu-language booklets to help farmers implement Good Agricultural Practices (GAP) and adopt modern orchard management methods.<\/p>\n<p>To support temperature-controlled exports, the National Logistics Corporation (NLC) presented its reefer container transport solutions and logistics framework for the upcoming citrus export season beginning in December.<\/p>\n<p>Minister Jam Kamal Khan praised the collaborative efforts of all stakeholders, saying that partnerships between farmers, exporters, and government bodies are essential for building a strong, competitive, and sustainable horticulture export base. \u201cPakistan has the natural potential; now we must focus on quality, consistency, and global competitiveness,\u201d he added.<\/p>\n<p>PHDEC reaffirmed its commitment to continue working under the Ministry of Commerce to strengthen Pakistan\u2019s citrus value chain and ensure that the country\u2019s agricultural exports align with international standards and global market demands.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Federal Minister for Commerce Jam Kamal Khan has emphasized the government\u2019s firm commitment to boosting Pakistan\u2019s agricultural exports through value addition, innovation, and quality enhancement \u2014 particularly in the citrus sector. The Minister noted that citrus, especially Kinnow mandarin, holds a crucial place in Pakistan\u2019s export portfolio, and restoring its global competitiveness remains a top [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":67231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,30],"tags":[],"ppma_author":[95],"class_list":{"0":"post-67230","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-latest"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Commerce Minister urges value addition and modernization in citrus sector - China Urdu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/chinaurdu.com\/eng\/?p=67230\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Commerce Minister urges value addition and modernization in citrus sector - China Urdu\" \/>\n<meta property=\"og:description\" content=\"Federal Minister for Commerce Jam Kamal Khan has emphasized the government\u2019s firm commitment to boosting Pakistan\u2019s agricultural exports through value addition, innovation, and quality enhancement \u2014 particularly in the citrus sector. The Minister noted that citrus, especially Kinnow mandarin, holds a crucial place in Pakistan\u2019s export portfolio, and restoring its global competitiveness remains a top [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/chinaurdu.com\/eng\/?p=67230\" \/>\n<meta property=\"og:site_name\" content=\"China Urdu\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-11T13:18:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/chinaurdu.com\/eng\/wp-content\/uploads\/2025\/10\/citrus.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"China Urdu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"China Urdu\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230\"},\"author\":{\"name\":\"China Urdu\",\"@id\":\"http:\\\/\\\/chinaurdu.com\\\/eng\\\/#\\\/schema\\\/person\\\/79350aa5041e41ca842c68171f86bd1b\"},\"headline\":\"Commerce Minister urges value addition and modernization in citrus sector\",\"datePublished\":\"2025-10-11T13:18:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230\"},\"wordCount\":327,\"image\":{\"@id\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/citrus.webp\",\"articleSection\":[\"Business\",\"Latest\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230\",\"url\":\"https:\\\/\\\/chinaurdu.com\\\/eng\\\/?p=67230\",\"name\":\"Commerce Minister urges value addition and modernization in citrus sector - 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